The very essence of business in the modern world is largely dependent on technology. An online presence and the ability to complete online transactions top the list of “must haves” to make it possible for the business to grow. Some businesses cannot arrange this for various reasons. This is where 3rd party credit card processing comes in.
The success of any business is dependent on how easily it is for users to transact with them, and of course on the quality of services provided. However the ability to carry out online transactions and not rely solely on walk in business makes a huge difference as well. With 3rd party credit card processing all possible transaction potential can be achieved quite easily.
Credit card processing gateway on your website can be expensive or unachievable based on a variety of parameters. Therefore, as an alternative, 3rd party credit card processing has been introduced through service providers such as Clickbank. Clickbank facilitate the credit card processing requirement of your business on behalf of you. Of course, these services comes with a price tag, but if you can attract customers by heaps using this method could make your business a huge success. Clickbank is only one of many resources like it.
Also, 3rd party credit card processing service providers are another option and are usually flexible with fees. As a small business owner or a start-up company using a 3rd party credit card processing service can help you avoid some initial start-up costs giving you some breathing room. A 3rd party credit card processing service providers charge you a percentage off your profit on the product. This is good news for a small company while you introduce a product to the market.
Some 3rd party credit card processing service providers offer their services free of charge. The down side of the story would be that they will ask you to commit for a time period in which you will be bound by them to use their 3rd party credit card processing services.
Another plus of 3rd party credit card processing is you do not need to worry about your customers privacy and security. The 3rd party credit card processing service provider will manage this on your behalf!
Remember…always keep up to date with merchant account fraud and credit card fraud education! Please see the following to help advise about credit card fraud and merchant account fraud and how you can avoid the issue:
PCI | FBI | FTC | Stop Fraud .gov | HG | USA.gov | DOJ | SS | FFIEC | CSOS
Contact us anytime with your merchant processing questions.